As one of the leading web design firms in the South, we know that your web design can be one of the most important aspects of your organization. Your website design is how you will introduce your company, service, organization, idea to the world; therefore, your website design will be the first impression to everyone who finds your organization online.
The saying, “you never get a second chance to make a first impression” is very true, especially when it comes to your website. When a visitor lands on your website, you have just seconds to capture their attention. Not only that, but you can also lose one out of three visitors just because your website didn’t load fast enough.
Search engine optimization (SEO) is a technique for improving the amount, as well as the quality of visitors to a website, web page, store, or blog. This is accomplished through search engines (Google, Bing, Yahoo, etc.), through “natural” or “organic” (un-paid) search results instead of search engine marketing (SEM) which may involve PPC (Pay Per Click) Advertising.
The concept is the higher a website appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of searches, including image search, local search, video search and industry-specific search. SEO is a way of giving a website what is known as a “web presence.” Today, ranking at the top position in search engines is practically more powerful than the “old days” of being on the front cover of the phone book.